Monday, March 26, 2012

Book marketing - not this big mistake to make if you need to book reviews

Authors themselves published books unique challenges. They pay for your own review copies, so you need to use them wisely. You must not always access to the best dealers and magazine reviews.


However, there is no reason to be discouraged, if you know that you a book that meets the needs of at least a market. It is important to carefully plan your marketing campaign. Ideally start marketing even before to publish your book.


At any stage, it is easy, be tempted to invest the Fund seem that promise quick and easy results in tactics. New authors, for example, generally recognize that they need, order their books online places like checks such as Amazon. Yet know not how to reviews to find the credible reviews can write for her own book.


Therefore, it is tempting for a new author to hire a service for his or her book review. If you Google "Book reviews" this light sources. These services promise that they will write a positive review of the book for a small fee from $15 to $50. Some pages to publish the reviews on an article marketing site promises.


Their fee might assign access to a single team or with a group of reviews of one or more reviews. Reviewers can in dollars paid, or they can get Starbucks cards.


There is no reason to use these services. If a check is displayed from a paid source, are typically the review that the reviewer is assigned to a paid service. Readers know that the examiner write not just a review, but a positive review was paid.


"But," ask an author "No ratings get rewarded with copies of the books?" "From the Amazon vine program sends books on selected team every month."


True. However, these ratings are positive or negative reviews write. Some observers to determine that the vine reviews and other productive reviews tend to be more important than usual reviews.


Readers of the online book reviews tend to be savvy and sophisticated. They feel that they are members of a community, not only the buyer in a shop. Swollen reviews detects whether a service or an author's friend, or a family member paid member posted.


Reviews of paid book review services be rather short and are often poorly written. You are unlikely that a strong and effective role to play in the marketing of your book. Instead, concentrate on a good book to write. When it comes to publishing, a good book is not only well written. It is also marketable.



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