Thursday, March 22, 2012

Book marketing - how one more online book reviews

Ten and twenty years ago, book marketing meant that authors in live book tours have taken part. They gave speeches and signed books in bookstores. You travelled many miles to reach many potential readers. Her books have been reviewed in books and magazines. Some authors were interviewed for radio and television.


Free review would copies, often Web station to receive form as advance reading copies (ARCs) reviews in the print media.


Today send publishers no authors on book tours as easily as before. Travel has become more expensive and publishers are getting squeezed profit margins. Furthermore, many authors have on self-publishing, which can be very profitable if they are willing to take on the marketing challenge.


Online reviews have published an important role in this new book climate taken over. Authors now receive questions reviews directly to reviews on Amazon and other online venues.


Here are some frequently asked questions, the authors:


Try question: should I, reviews by experienced controllers as my friends and family?
A. If you have a good book, you get more kilometers through targeted experienced reviews. Make sure that your Inspector has a story read and review of books in your genre. Get a sense of what types of books appeal to a specific editor.


Keep in mind, however, that experienced reviews tend to be fussier. Received top reviews several books per month, so that the promise, a free book not a motivator to check.


Question: I need copies in review to invest reviews?
Yes. Ratings are a hard cover a complete book - a printed version although not absolutely want. A paperback book or even kitchens are usually accepted. Many reviews accepted but no PDF files. Even fewer reviews accepts requests to the Itnerview on the basis of only one or two chapters.


Q: back be reviews a book?
Rare. Most evaluations are to busy, grab a book and you cannot expect that they have to pay postage. If you are concerned about the loss of your investment in the reviewer's copy, select the team with special care.


Question: Please can you for a positive review?
A. some critics will say: "if I really hate the book, I will not evaluate you," especially if you by


Question: What happens if someone on your book read not you?
A. you can approach the false reviews. Her book may fits no clear genre. Or the query can be discouraging reviews; for example, some authors write about their own frustrations ("this is my first book") instead of "Sell the reviewer on the value of his book".



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